Question 5

a) As the Chief Investment Officer of Zonal Impressions publishing company, you have been tasked by the Board of Directors to strategize on how to raise capital to finance the companys new production line. Based on your understanding of Investment, develop a detailed proposal on how you would successfully raise equity capital and trade the companys new shares on the Ghana Stock Exchange.

b) What would determine whether an active or passive portfolio strategy would be pursued?

c) Justify to the Board of Directors of your company, why you insist to float shares of the company on the Stock Exchange.