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Question 6 5 pts CLV2: Calculate the customer lifetime value (over entire lifetime), if the annual prot contribution of customer D, is $500 . Is
Question 6 5 pts CLV2: Calculate the customer lifetime value (over entire lifetime), if the annual prot contribution of customer D, is $500 . Is it worth targeting this customer if the cost of acquiring customer D is $1,500. Monthly discount rate is 10% Retention rate is 0.8 Customer has a Contractual relationship with MV The payment is made at the beginning of the month
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