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Question 6 Market segmentation implies: Marketers cannot satisfy all consumers O Consumers must have common needs in the segment O The segment should be
Question 6 Market segmentation implies: Marketers cannot satisfy all consumers O Consumers must have common needs in the segment O The segment should be reachable O Homogeneous groups of consumers in a segment 1 pts ti he
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Core Concepts of Government and Not For Profit Accounting
Authors: Michael H. Granof, Penelope S. Wardlow
2nd edition
471737925, 978-0-470-4605, 978-0471737926
