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Question 7 (0.25 points) The strategic researcher uses the value of 0.5 to determine the medium level of the relative market share. Determine the relative

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Question 7 (0.25 points) The strategic researcher uses the value of 0.5 to determine the medium level of the relative market share. Determine the relative market shares and the quadrants in BCG for the product lines (1), (2), (3) and (4) of Beltaco in their respective BCG matrices. Quadrant Product line Expected revenues Beltaco Industry Base-line in Largest relative market growth growth respective Beltaco share rate rate BCG competitor matrices Product line $12,500 $35.000 8% 7.00% (1) Product line $29.000 $40.000 6% 5.00% (2) Product line $32,000 $52,000 7% 8.00% (3) Product line $10,000 $25,000 5% 6.00% (4) Total $83,500 $152.000 Relative market share of Product line (3) = 0.62: Star; and relative market share of product line (4) = 0.42; Dog Relative market share of Product line (2) = 0.73; Star; and relative market share of product line (4) = 0.40; Dog Relative market share of Product line (2) = 0.75: Star; and relative market share of product line (3) = 0.62: Cash Cow Relative market share of Product line (1)=0.37: Cash cow; and relative market share of Product (4) = 0.40: Dog

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