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Question 7 Complete the table below by describing the listed principles and techniques involved in managing each of the following aspects of customer service. Aspect

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Question 7 Complete the table below by describing the listed principles and techniques involved in managing each of the following aspects of customer service. Aspect of Customer Management Principle Management Technique Service Principle Description Technique Description a. Customer How Customers Advertising behaviour Learn Customer Service Level b. Specific customer Service Agreements needs Standards (SLAS) Clearly-defined Primary data c. Customer research objective Understand the Trust d. Customer customer relations lifecycle Customer Total Quality e. Ongoing product centricity Management and service quality (TOM) Distinctiveness Brainstorming f

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