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QUESTION 7 Lack of long - term objectivity, flexibility, and creativity are a few of the reasons why a company might move away a decentralized

QUESTION

7

Lack of long

-

term objectivity, flexibility, and creativity are a few of the reasons why a company might move away a decentralized marketing system.

an in

-

house agency.

the use of full

-

service advertising agencies.

a centralized marketing system.

the use of creative boutiques.

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