Question 8 Not yet answered Marked out of 1.00 A pricing philosophy that is designed to maximize revenue per available room and involves sales and marketing management developing pricing plans that recognize factors such as whether a reservation pertains to a quiet or busy season, weekday or weekend and also the nature of customer's market segment (e.g., tour group booking vs a single transient guest) is known as: P Flag question Select one: a. Market pricing O b. Yield management O c. Customer focused pricing d. Revpar pricing