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Question: Cite the strategic profile and briefly explain why you agree or disagree with the results below. Company: General Motors Internal Strategic Position External Strategic

Question: Cite the strategic profile and briefly explain why you agree or disagree with the results below.

Company: General Motors

Internal Strategic Position

External Strategic Position

Competitive Advantage (CA)

(-6 Worst, -1 Best)

Industry Stability (IS)

(+1 Worst, +6 Best)

*Market Share

-3

*Growth Potential

6

*Product Quality

-2

*Resource Utilization

5

*Brand Image

-1

*Global Reach

2

*Customer Service

-1

*Extent Leveraged

6

*Customer Loyalty

-3

*Barriers to Entry

6

*Manufacturing Experience

-4

*Competitive Pressure

5

Average

-2.3

Average

5

Total X Axis Score:

2.7

Financial Strength (FS)

(+1 Worst, +6 Best)

Environmental Stability (ES)

(-6 Worst, -1 Best)

*Return on Assets

5

*Competitive Pressure

-3

*Inventory Turnover

4

*Competing Products Price

-3

*Net Profit Margin

4

*Product Demand

-2

*Current Ratio

3

*Inflation Rates

-4

*Gross Margin

3

*Technological Changes

-3

*Total Debt/Total Capital

5

*Price Elasticity of Demand

-3

Average

4

Average

-3

Total Y Axis Score:

1

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