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Question Five (8 Marks) Think of the university where you are studying and answer the following: If you were asked to identify 2 key financial

Question Five (8 Marks)

  1. Think of the university where you are studying and answer the following:

If you were asked to identify 2 key financial performance measures and 4 non-financial performance measures which need to be monitored, what would they be, and why?(6 marks)

What are the problems with simply measuring key performance targets in a rather static (say, annual) way, particularly for fast-moving organizations which are exposed to significant external change?

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