(Question is based on Walmart in 2019 case study by Mary Crossan and Ken Mark - IVEY/Harvard publication)

It is December 2019. You have been hired as a strategy consultant for McMillion, theCEOof Walmart. You are asked to offer two business-level and one corporate-level strategic recommendations with the objective of improving the competitive advantage of Walmart in the U.S. retail industry. Provide a scoring matrix for both business-level and corporate-level recommendations.

To simplify the case, you can assume that Jet.com and Sam's Club are currently autonomous business units that share little operational activities or competencies with the 'Walmart' operation. In other words, you are advising the retail business unit under the 'Walmart' brand. The recommendations should be supported by analysis and alternative evaluation (scoring matrix).