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Question No. 2 The Master Tiles Company manufactures two types of floor tiles. Budgeted and actual operating data for 2016 are as follows: Static
Question No. 2 The Master Tiles Company manufactures two types of floor tiles. Budgeted and actual operating data for 2016 are as follows: Static Budget Commercial Residential Total Actual Results Commercial Residential Total Unit sales in tiles 35,000 65,000 100,000 40,200 60,800 101,000 $45,000,000 $24,970,000 $32,696,000 $57,666,000 Contribution margin $20,000,000 $25,000,000 In late 2015, a marketing research firm estimated industry volume for commercial and residential tiles for 2016 at 900,000 rolls. Actual industry volume for 2016 was 800,000 tiles. Required: 1. Compute the sales-mix variance and the sales-quantity variance by type of tiles and in total. (Compute all variances in terms of contribution margins.) 2. Compute the market-share variance and the market-size variance.
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