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QUESTION TWO Give a detailed account of the importance of information technology in a supply chain,and in your answer, include a discussion on customer relationship
QUESTION TWO
Give a detailed account of the importance of information technology in a supply chain,and in your answer, include a discussion on customer relationship management (CRM), Internal supply chain management (ISCM) and supplier relationshipmanagement(SRM).(60)
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Strategic Management An Integrated Approach
Authors: Charles W. L. Hill, Gareth R. Jones
10th Edition
111182584X, 978-1111825843
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