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Question1 what are the legal issues?Question2 legal principle applied in this case? Provide answer of both question in detail Even Implied Misrepresentation Is Actionable: Richard

Question1 what are the legal issues?Question2 legal principle applied in this case? Provide answer of both question in detail

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Even Implied Misrepresentation Is Actionable: Richard v. Jean-Marc Richard received a letter in the mail indicating had to submit the applic that he had won a sweepstakes prize. In fact it was a letter impression was enough carefully worded to give that impression, but rather was an tation under the Quebec entry to the contest, which required him to subscribe to Time pensation award of $100 magazine. He did so, thinking he had won the prize, and award to $15 000. when he learned that he had not, he brought this action. The Quebec Superior Court found that the document violated the Quebec Consumer Protection Act as a prohibited busi- Small Business ness practice or a misleading representation and awarded Although this case took $1000 fixed damages and $100 000 in punitive damages. system rather than a co This was overturned at the appeal level, and that decision shows that even though was in turn appealed to the Supreme Court of Canada. The the advertisement or do Supreme Court determined that although there had been type of statute if it gives no specific false statements in the document, the general an average consumer. impression was that Richard had won the prize and only to the legislation in plac

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