Questions:

$1\mathrm{.}1$ Global supply chains often become strategically challenging. Comment on the challenges faced in global supply chains and advise on what Cadbury can do to build resiliency in their supply chains. $(10)$

$1\mathrm{.}2$ Using a tabular format, discuss how Cadbury could achieve their vision through the following strategies:

$1\mathrm{.}2\mathrm{.}1$ Low$-$cost strategy $1\mathrm{.}2\mathrm{.}2$ Response strategy $1\mathrm{.}2\mathrm{.}3$ Differentiation strategy $(15)$