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Questions 1. Using evidence from the case, what aspects of Sony's historical diversification strategy have caused it problems? 2. Discuss why Sony's senior management are

Questions 1. Using evidence from the case, what aspects of Sony's historical diversification strategy have caused it problems? 2. Discuss why Sony's senior management are ignoring the underlying rationale behind Boston Consulting Group Matrix i.e., its purpose is to review the effectiveness of individual lines of business? 3. Evaluate the sorts of challenges Sony confronts to improve the effectiveness of its corporate strategy going forward

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