Questions: 1. What can be done to encourage the sales force to engage in more cross-selling? 2. Does the current FAM trip program serve as a motivational tool for the sales force? Justify your response. 3. Discuss what is needed in terms of sales incentives and sales controls to achieve the objectives of International Travel Agency. Total Points: 15 (5 points/question) Total Value: 15% of final grade There should not be any need for outside sources, though if you choose to use them, be sure to reference them and cite your sources (APA format). .5 points per day deducted for late submissions.