Questions 2 and 3 please
Zoop Inc was founded in 1990 and has been in business ever since. Dianna Rosslyn oversaw the firm. Dianna founded the firm with a group of ten former Zooptopia coworkers to combine materials and other devices required by beauty shop makers for use in their makeup items. Dianna was such a stickler for quality and customer service that she was frequently engaged in the design and construction of such gadgets herself. She was recognized for being open to trying out any new cosmetic items that her customers requested. In the business, Dianna's customer service was well-known. Dianna's firm flourished quickly, and by 2000, it had a sale of 65 million dollars. Divinity, Dianna's only daughter, was 18 years old when Dianna decided to expand her product line by creating new creative magic beauty mirrors in 2012. Several magic beauty mirror producers placed orders for supply of difficult circuits and gadgets for the entertainment modules on the mirror due to Zoop Inc's reputation for high-quality goods. Divinity, who had only been with Dianna for two years and had a Harvard MBA, wanted to make her imprint on the organization. Divinity aspired to run her own product line and extend her business internationally. Divinity and Dianna developed a concept in 2016, and Dianna agreed to start manufacturing a consumer product - an automatic beauty brush cleaning and eyeliner applier - after several years of discussion. Divinity had a general notion of the product's design and the features that would be included, but she had no idea if her efforts would be sufficient to compete with other rivals. Divinity thought that there was still a lot of room for growth in terms of unmet demand. Divinity hired a headhunter agency to find the greatest Supply chain experts in the country, realizing she might not have what it takes to launch this ambitious range of products and compete with market leaders. You were chosen to lead the Supply Chain and Strategy functions of the new firm as the Chief Operating Officer, reporting to Divinity as the CEO, after numerous conversations. You have a lot on your plate. You must ensure the right infrastructure in terms of operations, the right supply chain partners, marketing channels, and implement several other strategic and tactical decisions and operational plans, beginning with giving the company a strategic direction by sensing the pulse of potential customers. You told a few of your coworkers about your plans to join Zoop Inc., and you were able to persuade four of them to join the firm and work in Supply Chain and Customer Service. Questions: 1. Assess the business situation and where your company stands - a SWOT may be used. 2. What are the challenges you and your team face, in terms of business, supply chain and any other in the given environment esp. with Divinity's mandate that the company should expand to other countries? a. What methods you will use to forecast the requirements for your products? b. How will you manage your inventory of parts/components? Why? (Use of MRP, min-max, periodic review etc.) C. How will you decide what components/parts you will make in your plants and what you will outsource? (Criteria and logic) 3. What will be your decision on good and relevant Business and Supply Chain strategies for the new venture going forward? Please detail your analysis for arriving at the right strategies. This should include: I a. Business strategy and the enablers of the particular strategy with logical reasoning (Least Cost, Differentiation, Best Cost, Focused Differentiation, any other? Why) b. Appropriate supply chain strategies (Remember MTS, MTO etc.) and reasons for such selection. i. Reasoning must be sound in terms of logic c. Any other operational strategy consideration that you deem relevant with logical reasoning (Plant locations, sourcing strategies, Logistics strategy, warehousing. all with logical reasoning)
