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QUESTIONS : A. Assess the possibility of success or failure of this model in a country like India where the car market has become highly
QUESTIONS :
A. Assess the possibility of success or failure of this model in a country like India where the car market has become highly competitive as more brands are on the foray of entry to the country with similar model in the same category.
B. Analyze the auto-market in India based on the chart given above. The major market share holders are weak brands in other parts of the world. Comment.
Case analysis : jeep compass of fiat -Chrysler in India
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