Read Case Write-Up Mattel: Crisis Management or Management crisis and answer the following questions:

1. What Mattel should do?
2. How would you set up Mattel's managerial processes for each component of a crisis management program, as described on pages 107-115 of the text?

Your analysis should be supported by the facts in the case text, use models and theoretical concepts, provide good insights on the case, and should demonstrate that you have considered pros and cons of alternative courses of action.