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Read DaimlerChrysler: A Merger Made in Hades, in your Marketing Mistakes and Successes text. Provide: a brief case synopsis, an analysis of the case facts

Read "DaimlerChrysler: A Merger Made in Hades," in your Marketing Mistakes and Successes text. Provide:

  1. a brief case synopsis,
  2. an analysis of the case facts and lessons learned based on the applicable marketing principles and concepts.

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Daimler ChryslerA Merger Made in Hades Case synopsis Chrysler was the smallest but one of the most efficient US auto producers in the world since 1994 with the highest profit margins Chrysler sold its ... blur-text-image

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