ReadStatistics in Practice - Alliance Data Systemsfound in Doc Sharing. In that reading, the use of regression analysis in the marketing department is discussed. ADS uses its "big data" databases to supply data used to measure and predict consumer behavior. Assume that you are a business analyst working for Mega Attractions in Orlando, FL. Suggest a model that might be used to measure and predict guest spending behavior. Discuss how data would be collected and what the possible independent and dependent variables might be. Attach an Excel spreadsheet demonstrating the model.

In all discussion question responses ensure that you correctly reference sources you used in researching and analyzing your response. Use appropriate scholarly citation methods.