Read the article by James Womack and Daniel Jones, "Beyond Toyota: How to Root Out Wastes and Pursue Perfection." Although dated, the article gives abundant insight about defining a process and improving its design that results in innovation and competitiveness. Discuss the power of process reconfiguration from design perspective. Relate the discussion to Value Stream Mapping. How can a value be created and delivered to customers effectively? Do your best to share your own example $($Define and Measure Phase of Process Improvement