Read the article "Chick-fil-A's digital transformation includes data-driven decisions" (Tech Republic, 2017) and watch the video The GIS Journey at Chick-fil-A, available at https://mediaspace.esri.com/media/t/1_ieoppsct, to develop a one page extended abstract how Chick-fil-A is using geographic data and location analytics to inform site selection and achieve digital transformation across the business.

The article is available at https://www.techrepublic.com/article/chick-fil-as-digital-transformation-includes-data-driven-decisions/ a