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Read the article Gloomy Forecast which provides some information on what happened to the sales of private label soft drinks when the prices of the

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Read the article "Gloomy Forecast" which provides some information on what happened to the sales of private label soft drinks when the prices of the major brands changed. How would you use the data to provide a quantitative measure of the sensitivity of demand for private label soft drinks to changes in prices of the major brands

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