Read the Case: Northcan Packaging and Logistics: Leveraging Growth through International Expansion in the Case Pack. Make sure you understand the details of the case. Answer the following questions:

What are Northcan's strengths and core competencies?

What make it necessary for Northcan to expand internationally?

What are the opportunities and risks$/$threats for this international expansion?

Which of the four strategies that we discussed in class do you recommend to Northcan in its international expansion this time?

Of the four entry modes at the end of the case, which one do you recommend? What is the gross margin for each entry mode? The gross margin should not be the only factor in decision making, but it is an important factor.