Read the case study below and answer the questions that follow. DHL Supply Chain is the world's leading contract logistics provider. It combines value-added and management services with traditional fulfilment and distribution. The company says its goal is to provide customized, integrated logistics solutions that drive efficiency, improve quality and create competitive advantage. Venter has more than ten years experience in senior management positions at DHL Supply Chain, and he also held numerous positions in contract logistics before that. For three years he was based in Johannesburg, South Africa, where he was Managing Director of DHL Supply Chains healthcare, industrial, tech and automotive operations. Next, the well-travelled Venter moved to Warsaw, Poland, where he oversaw the supply chain operations of DHL as CEO for Central and Eastern Europe. It was this position that led him to his current post of heading the operations across all Europe, Middle East and Africa.In his long years with both branches of the business Venter has gained expertise in many areas, including: negotiation, supply chain optimisations, freight, procurement and warehouse management systems and digitalization. Upon taking up his present position, Venter said he was committed to continuing to optimally support our customers with outstanding logistic services a promise the supply chain expert was able to keep excellently, not only during the Corona pandemic. Well-trained and motivated staff secret to DHL's success Asked for his recipe for success he added: Customer centricity, a first-class service portfolio and well-trained and motivated employees in an innovative working environment are the key to our success as the worlds leading contract logistics provider. In his role as EMEA CEO Venter currently oversees 25 country markets. He says the focus of his role is strengthening and expanding growth in the region, as well as driving ongoing standardisation processes. In 2020, DHL Supply Chain was for the first time certified by the Top Employers Institute as Top Employer Europe, a recognition that reflects Venters focus on continuously improving HR strategies, together with his management team. The company was awarded top scores for categories including: talent strategy career and succession management and leadership development. As for most businesses, the pandemic has been a time of tough challenges, and Venter has kept a firm hand on the tiller, helping keep the company on track, by adapting and innovating. A good example of this was the way DHL met the needs of Europe-based SMEs in a time when sales quickly, sometimes overnight, shifted from classical high-street shopping to purely online shopping. Lacking the capacity to have a presence in every EU country, lock down meant that these companies needed to redesign their supply chains with urgency. The companys Berea facility has also been relocated in March 2018 from Berea to River-horse Valley which is near Durban North close to the King Shaka Airport, the new facility upgrades included a new system making it DHLs flagship station that will receive parcels coming from the Durban port. The new facility will showcase the latest in logistics technology, including a Pick-to-Light System to indicate shipment clearance and an additional X-ray machine which will ensure more efficiency and pace in shipment throughput. In addition, double-handling will be significantly reduced through the introduction of a telescoping conveyor to directly load and offload parcels. E-fulfilment centres seeing DHL Supply Chain through pandemic But under Venters leadership, DHL Supply Chain stepped in, to offer both SME and large online retailers access to its European wide network of 30 DHL e-fulfillment centres. These strategically located sites, all close to major urban centres and parcel hubs across Europe, offer processing, picking, packing and shipping facilities with rapid implementation and easily scalable. The company has also increased its simultaneous scale weighing capacity from one 10-ton device to five 10 ton devices. This will allow shipments to be processed directly from the Gateway facility to the aircraft 400% faster via an in-house ground handler who will verify weight and load control. They form part of a new technological ecosystem where goods are received, identified, sorted, organised and pulled for shipment automatically. Venter said of the initiative: It gives all sizes of online retailers access to all of our established services, across multiple locations across Europe in a way that is flexible and tailored to their needs. We can support customers across the entire supply chain from inbound handling and storage, pick and pack, last-mile delivery, and returns handling. Customers appreciate how we can scale up this flexibly according to actual order volumes, as well as nationally and internationally. Asked for his future plans Venter makes one point very clear: The business priority for the years ahead is clearly defined by our group-wide ESG agenda. Digitalization and sustainability is in the core of our service offering. The quality of our services across all business units is already outstanding and top of class. DHL South Africa has completed multi-million dollar upgrades at its South African facilities near Johannesburg Gateway in response to shifting consumer trends in the Sub-Saharan region these facilities will serve as fixed bases for shipment handling and sorting packages arriving from OR Tambo International Airport. The Johannesburg Gateway facility improvement is the third in a line of expansions by DHL Express to address the increase in growth experienced in South Africa's major cities over the past 14 months, after outgrowing its capacity due to rapid volume growth. The aim is to ensure capacity for expected future growth. This highlights the growth and potential in the region and why DHL has invested in the facility to ensure that this demand is met effectively. Heymans says that the Johannesburg facility will be able to handle 15 times more shipments than the Cape Town facility on a daily basis. Heymans adds that the Johannesburg Gateway will not only see an increase in size from 1709 square metres to 2800 square metres, but also the adoption of state-of-the-art equipment and world-class material handling process methodologies. The pandemic has clearly shown, that the Group as a whole, but also each business division, is really making a difference in everyday life. 1,4 billion doses of vaccine that we have delivered across the globe that shows what we are capable of. But for the future, my goal is to make our supply chain operations more sustainable. With more than 30% of our warehouse being carbon-neutral today, the plan is to have all our sites green by 2025 . PLEASE EXPLAIN AND MAKE EXAMPLES FROM THE STUDY Question 1 (25 Marks) Advise DHL logistics executives on the importance of developing tactical plans and decisions that adhere to DHL customer relations policy