Read the case study entitled "How the NFL is Using Big Data", then answer the following questions:

1. What was the goal in the case?

2. What data did the organization use? How was it gathered? Cleansed?

3. How was Big Data applied? What types of analysis were used?

4. Was the project a "success"? Why or why not?

5. How should the success/failure of the project be measured?

6. What visualizations you would have recommended?