Read the following purpose of a branding brief:

A branding Brief is a short, yet detailed summary of a companys background and the campaign goals aimed to achieve. Additionally, briefs are not unique to one type of project. However, firm can use branding briefs in order to provide the blueprint for all deliverables, such as campaigns, promotional assets, a podcast social media visual, and many more. More importantly, a branding A creative brief will also contextualize whom the firm is trying to position itself against the competition. This generally includes the scope of the project, which takes into account the time-to-deliver, and the budget.

a) Create a Branding Brief for a company of choice that is preparing to participate in the 2021 Fashion week.

b) The Branding Brief must be a minimum of 3 pages double space.

c). The Branding Brief must be written in a clear, concise, and be easily understand by the intended target audience.

d). Grading Strategy: 100% .

e) Please include the below elements in the Branding brief.

1. Companys background, ethics, and mission.
2. An explanation of the campaign and how this request for the branding brief fits into the overall strategy of the campaign.
3. Audience information, including the markets you are targeting and any pertinent demographic or psychographic profiles.
4. A description of the big idea, or the objective the company is hoping to achieve with the branding brief deliverables.
5. Provide details outlining budget and the time frame in which the event is expected to be completed.
6. Develop a creative and believable messaging of the brand.
7. Discuss at least 2 media approaches you will use to build awareness.
8. Include the competitors, and challenges anticipated.