Read the requirements. Requirement 1. Would Winter Mountains emphasize target pricing or cost-plus pricing? Why? Winter Mountains should emphasize a approach to pricing because it has been able to differentiate its ski resort from others in the area Because of its good reputation, managers will have control over pricing. Of course, they still need to consider whether the price is within the range customers are willing to pay Requirement 2. If other resorts in the area charge $84 per day, what price should Winter Mountains charge? Complete the following table to calculate the price Winter Mountains should charge per lift ticket. Plus: Plus: Divided by: Price per lift ticket Given Winter Mountains's favorable reputation, they Choose from any list or enter any number in the input fields and then continue to the next question x her Requirements 1. Would Winter Mountains emphasize target pricing or cost-plus pricing? Why? 2. If other resorts in the area charge $84 per day, what price should Winter Mountains charge? Print Done Winter Mountains operates a Rocky Mountain ski resort. The company is planning its lift ticket pricing for the coming ski season investors would like to earn a 12% return on investment on the company's $111,000,000 of assets. The company primarily incurs fixed costs to groom the runs and operate the lifts. Winter Mountains projects fixed costs to be $37,000,000 for the ski season. The resort serves about 680,000 skiers and snowboarders each season. Variable costs are about $13 per guest. Currently, the resort has such a favorable reputation among skiers and snowboarders that it has some control over the lift ticket prices Read the equirement Requirement 1. Would Winter Mountains emphasize target pricing or cost-plus pricing? Why? Winter Mountains should emphasize a approach to pricing because it has been able to differentiate its ski resort from others in the area. Because of its good reputation, managers will have control over pricing. Of course, they still need to consider whether the price is within the range customers are willing to pay. Requirement 2. If other resorts in the area charge $84 per day, what price should Winter Mountains charge? Complete the following table to calculate the price Winter Mountains should charge per lift ticket. Plus: Plus: Divided by: Price per lift ticket Given Winter Mountains's favorable reputation, they nnet restinn