Question
Real company and scenario, use light/moderate research*. Walmart expanded to Germany in 1997 riding on the high of its dominant success in North America. Even
Real company and scenario, use light/moderate research*. Walmart expanded to Germany in 1997 riding on the high of its dominant success in North America. Even with the massive wealth, retail know-how, and brilliant analysts that Walmart has, it failed miserably in Germany and closed all their stores by 2006. Walmart used both a overall corporate retrenchment strategy and divestiture of the German division by selling the business to a German retail company.
please answer the following: Lets assume that you were the CEO and you decided to stay in Germany even after the major issues were made clear. What changes would you have taken to right the ship and build customer growth? Please discuss this in the manner of the retail business and management terminology. Do you believe that Walmart made the right decision to leave Germany, or do you think they should have tried harder to make it work? Explain your rationale in detail.
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