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Reckitt Benckiser (RB) is a highly successful company known for its innovation. Based on the reading and class discussions, how would you best characterize RB's

Reckitt Benckiser (RB) is a highly successful company known for its innovation. Based on the reading and class discussions, how would you best characterize RB's innovation strategies?

A. Continuous and incremental.

B. Aggressively exploratory and disruptive.

C. Highly episodic with an emphasis on strategic category disruptive.

D. Ambidextrous with emphasis on disruptive and emergent inonovations

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