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Redbull is known to market its products based on consumers' particular lifestyle and motivation. It is therefore using which of the following segmentation strategies: Psychographic
Redbull is known to market its products based on consumers' particular lifestyle and motivation. It is therefore using which of the following segmentation strategies: Psychographic segmentation Demogr
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Modern Management Concepts and Skills
Authors: Samuel C. Certo
13th edition
133059928, 978-0133059922
