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Reduction of prices is offered by each merchandiser of the supply chain. Therefore consumers are attracted by those opportunities to be able to save their

Reduction of prices is offered by each merchandiser of the supply chain. Therefore consumers are attracted by those opportunities to be able to save their money. However, sometimes a discounted price is discounted again (and again). This process can be repeated as much as the merchandiser is ready to accept keeping always in consideration a satisfactory level of markup. In the other hand, businesses are often granted a nice reduction in the price of items purchased if they place larger orders for goods. Read the above statement and answer the following:

1- Explain the types of discounts presented in the above statement.

2- Discuss the methods that can used to specify the markup of a merchandiser

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