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Refer to the data in Exercise AH 6 - 3 . Assume Annie's Homemade Ice Cream divides its total mobile sales into three segments. The
Refer to the data in Exercise AH Assume Annie's Homemade Ice Cream divides its total mobile sales into three segments. The Corporate Subscriptions segment, which accounts for of mobile sales and has a variable expense ratio of refers to companies that purchase ice cream for their employees one day a month, every month of the year. The Food Truck segment, which accounts for of mobile sales and has a variable expense ratio of includes selling ice cream at festivals, private venues, and local microbreweries. The Catered Events segment, which accounts for of mobile sales and has a variable expense ratio of includes prepurchased ice cream deliveries for weddings, birthday parties, graduation parties, etc. All of the mobile sales' fixed expenses are common fixed expenses that could only be avoided by discontinuing all mobile sales.
Assume the Food Truck segment's total sales can be divided into three segmentsPrivate Venues, Festivals, and Microbreweriesas summarized in the visualizations below:
Food Truck Segment
Festivals
Food Truck Sales and Variable Expenses
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