Refer to the SUCCESS principles in the chapter for making a commercial stand out from the clutter. Choose three of your favorite television commercials for this assignment. Choose commercials that can be found online, so you can analyze and refer to them here. List the

following information for each:

COMMERCIAL #1:

Brand/product being advertised.

Brief synopsis of commercial:

Link to commercial:

What is it that you love about this commercial?

Which SUCCESS principles apply to this ad? Explain.

COMMERCIAL #2:

Brand/product being advertised:

Brief synopsis of commercial:

Link to commercial:

What is it that you love about this commercial?

Which SUCCESS principles apply to this ad? Explain.

COMMERCIAL #3:

Brand/product being advertised:

Brief synopsis of commercial:

Link to commercial.

What is it that you love about this commercial?

Which SUCCESS principles apply to this ad? Explain.