Question
Reflect on a marketing message that convinced you to act (purchase a product or service, make an inquiry, etc.). What was it and why did
Reflect on a marketing message that convinced you to act (purchase a product or service, make an inquiry, etc.).
- What was it and why did you respond?
- How has the company changed the marketing messaging since you purchased the product?
- Would the new messaging have changed your initial purchase?
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Human Resource Management Text And Cases
Authors: K. Aswathappa
7th Edition
1259026825, 978-1259026829
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