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Reflect on our discussion regarding Nike, and their campaign Crazy. One of the extrapolated conclusions we came to was: brands will leverage social movements that
Reflect on our discussion regarding Nike, and their campaign "Crazy". One of the extrapolated conclusions we came to was: brands will leverage social movements that have nothing to do with their business so that it seems like they are taking a stand on a societal problem. The above statement is: Question 7 options: a) True b) False
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Marketing Mistakes And Successes
Authors: James F. Dartley
11th Edition
978-0470169810, 0470169818
