. Refresh Confectionery is a market leader in hard boiled sweets. It has 5 different products, 7 brands and about 37 SKUs. It has 47 stockists in AP who may not redistribute the products. in AP. So far, the company salespeople were being incentivized based on the primary sales to the stockists. Manoj has recently joined Refresh as a General Sales Manager. He has come to Refresh from a major FMCG company and strongly believes in developing a distribution network and measuring secondary sales. How do you think Manoj should go about implementing his intentions?