Question
Regal Flair Enterprises has two product linesjewelry and women's apparel. Cost and revenue data for each product line for the current month are as follows.
Regal Flair Enterprises has two product linesjewelry and women's apparel. Cost and revenue data for each product line for the current month are as follows.
Product Lines
JewelryApparel
Sales$900,000$400,000
V.Costs as percentage of sales40%30%
F. Costs as percentage of sales
Traceable to product lines225,000240,000
In addition to the costs shown, the company incurs monthly fixed costs of $130,000 common to both product lines.
Required:
What is Regal Flair Enterprises's responsibility income statement for the current month. Report the responsibility margin for each product line and income from operations for the company as a whole.
b1 the marketing survey shows that a $80,000 monthly advertising campaign focused on either product line should increase that product line's monthly sales by approximately $120,000.
c-1.Management is considering expanding one of the company's two product lines. An investment of a given dollar amount is expected to increase the sales of the expanded product line by $300,000. It is also expected to increase the traceable fixed costs of the expanded product line by 70 percent.
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