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Register to Harvard Business Publishing Education website  Set up log in credentials  Once you are logged in, you will be redirected to this page:  Purchase this case: "EURASIA INTERNATIONAL: TOTAL QUALITY MANAGEMENT IN THE SHIPPING INDUSTRY" Read the case study thoroughly and answer the following questions: 

1. With the changes taking place in the shipping industry, what were the ship owners' motivations for outsourcing vessel and crew management to third-party ship managers? 

2. How was Eurasia able to differentiate itself from the competition? 3. What is Total Quality Management (TQM), and why was it an appropriate organisational change mechanism for Eurasia? 4. How was managements' commitment crucial to the success of Eurasia's TQM effort?


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