rephrase: The upper level of Apple Company's organizational structure uses the function-based grouping feature (Vuori & Huy, 2016: 9). This means that every Senior Vice President (SVP) who reports to the CEO or Tim Cook handles a special business function. For instance, Apple Company has an SVP for retail, an SVP for marketing, and an SVP for industrial design among others. In this respect of organizational structure, Apple's apex management always addresses business needs regarding the function area