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Reputational capital results in companies attracting better candidates for employment, pay less for supplies, gain essentially free press coverage, and helps universities attract students and

Reputational capital results in companies attracting better candidates for employment, pay less for supplies, gain essentially free press coverage, and helps universities attract students and donors. Unfortunately, few companies treat it as capital and have no idea what their reputations are worth. Group of answer choices True FalseWhich of the following terms is the act of misleading consumers about the firm's environmental practices or the environmental benefits of a certain product? Group of answer choices Greenwashing Whitewashing Blue-lighting Gaslighting

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