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Required (a) Evaluate the claim that 'all four products can be produced more cheaply by the supplier in Tinglia' and discuss the issues raised by
Required (a) Evaluate the claim that 'all four products can be produced more cheaply by the supplier in Tinglia' and discuss the issues raised by outsourcing the production of YTR's products to Tinglia. (15 marks) (b) Examine the relevance of each of the four generic strategies shown in Table 2 to the competitive environment in which YTR operates and evaluate the choice of a cost leadership strategy by YTR's managing director. (10 marks) (Total =25 marks)
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