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Required Information Lab Note: The tools presented in this lab periodically change. Updated Instructions, if applicable, can be found in the eBook and lab walkthrough
Required Information Lab Note: The tools presented in this lab periodically change. Updated Instructions, if applicable, can be found in the eBook and lab walkthrough videos in Connect Case Summary: After running diagnostic analysis on Dillard's transactions, you have found that there is a statistically significant difference between the amount of money customers spend in online transactions versus in-person transactions. You decide to take this a step further and design a predictive model to help determine how much a customer will spend based on the transaction type (online or in-person). You will run a simple regression to create a predictive model using one explanatory variable in Part 1, and in Part 2 you will extend your analysis to add in an additional explanatory variable-tender type (the method of payment the customer chooses). Data: Dillard's sales data are available only on the University of Arkansas Remote Desktop (waltonlab.uark.edu). See your Instructor for login credentials. OQ1. What is the coefficient for the BANK-Dummy variable? Note: Round your answer to 4 decimal places. Coefficient for the BANK-Dummy variable OQ2. What is the coefficient for the Online-Dummy variable? (Careful-It is not the same as it was in the simple regression output!) Note: Round your answer to 4 decimal places. Coefficient for the Online-Dummy variable OQ3. What is the expected transaction amount for a customer who uses their credit card for an online purchase? Note: Round your answer to 2 decimal places. Expected transaction amount for a customer www
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