Required information Persuading Employees to Drive More Safely Persuasive requests aren't just for external audiences; businesspeople often need to write such requests to gain the cooperation or approval of others within the organization. This activity will ask you to think through the best strategies to use for a sample internal persuasive message. It will test your understanding of the following: -The indirect order and how to use it in a persuasive request -The importance of adapting to your readers -The three kinds of persuasive appeals -The goal of each part of a persuasive request Read the case and then answer the multiple-choice questions. As a management trainee at the Continental Packaging Company, you are currently assigned to the office of the operations manager, Jim Hartman. Your job is to help him and to learn all you can about your chosen career. Today you receive what you regard as your first real test. The company president has passed on to Jim a message from the president of the neighborhood association for the residential area adjacent to the plant. As explained in the message, Continental employees speed and drive recklessly as they leave the plant at the end of the day. In the words of the association's president, "The way some employees speed out of the plant exit, you would thiink the 5:00 whistle is the starter's signal at the Indianapolis Speedway." Further down in the message the president notes that "such driving through a residential neighborhood will someday lead to a fatality. Luckily, no one has been hurt yet, although one child was narrowly missed by a speeding car and one pet was killed." The message concluded with the request that Continental "get the word to the drivers or we will reluctantly ask the police to correct the problem." The company president has asked Jim to take care of this task, and he is delegating it to you. Specifically, he asks you to persuade the employees to drive more carefully and generally be good members of the neighborhood. "Use whatever appeals you think will be effective," he instructs. Jim plans to send the message out under the company president's signature. Employees with computers will receive the message in email form; the others will receive it by company mail Which of the following would be the best way to end the message? Multiple Choice Anyone caught speeding away from the plant will receive an official reprimand. Your cooperation will be greatly appreciated. Please prevent further corrective measures from being taken by driving safely when you leave work Thank you for your attention to this matter. So please keep our neighbors in mind when leaving work, and drive safely