Respond according to the book strategic management theory 11th edition (chapter 6,8,9) 5. Compare the benefits and risks associated with horizontal and vertical integration. Under what circumstances would a firm prefer one over the other? Explain 6. How can strategic outsourcing strengthen a company's business model and increase its profitability? 7.what are the key problems in maintaining a competitive advantage in embryonic and growth industry environments? How will your business strategy need to change as your industry moves from embryonic to the growth stage