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Retail Management 1. choose 5 examples of retail store format / type (for example; home improvement center: IKEA, special store: sephora) pls search for the
Retail Management
1. Choose 5 examples of retail store format/type 2. Identify The Retail Mix for each retail store format/type as complete as possible 3. What do you think about each retail store format/type strategy? Analyze it! 4. Due Date: Monday, June 8 before class 1. Choose 5 examples of retail store format/type 2. Identify The Retail Mix for each retail store format/type as complete as possible 3. What do you think about each retail store format/type strategy? Analyze it! 4. Due Date: Monday, June 8 before class 1. choose 5 examples of retail store format / type (for example; home improvement center: IKEA, special store: sephora) pls search for the other type: department stores, discount store, category specialist, electronic retailing
2. identify the retail mix (merchandise assortment, location, communication mix, pricing, store and display, customer service) for each retail store format / type that you answer in no 1 as complete as possible
3. what do you think about each retail store format / type strategy in number 1? analyze it (please explain with advantage and disadvantage)
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