Return on investment (ROI) is often expressed as follows:

Income/Investment = Income/Revenues Revenues/Investment

Requirements:

1. What advantages are there in the breakdown of the computation into two separatecomponents?

2. Fill in the blanks for the following table:

	Companies in Same Industry
	A	B	C
Revenues	$500,000	$200,000	?
Income	$150,000	$60,000	?
Investment	$250,000	?	$1,000,000
Income as a percentage of revenues	?	?	3.0%
Investment turnover	?	?	2
ROI	?	6%	?

After filling in the blanks, comment on the relative performance of these companies as thoroughly as the data permit.