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Return on Investment The Walt Disney Company has four major sectors, described as follows: Media Networks: The ABC television and radio network, Disney channel, ESPN,

Return on Investment

The Walt Disney Company has four major sectors, described as follows:

  • Media Networks: The ABC television and radio network, Disney channel, ESPN, A&E, E!, and Disney.com.
  • Parks and Resorts: Walt Disney World Resort, Disneyland, Disney Cruise Line, and other resort properties.
  • Studio Entertainment: Walt Disney Pictures, Touchstone Pictures, Hollywood Pictures, Miramax Films, and Buena Vista Theatrical Productions.
  • Consumer Products: Character merchandising, Disney stores, books, and magazines.

Disney recently reported sector operating income, revenue, and invested assets (in millions) as follows:

Operating Income Revenue Invested Assets
Media Networks $180,972 $639,800 $914,000
Parks and Resorts 58,464 487,200 609,000
Studio Entertainment 10,925 427,500 475,000
Consumer Products 93,583 345,100 203,000

a. Use the DuPont formula to determine the return on investment for the four Disney sectors. Round profit margin and return on investment to one decimal place and investment turnover to two decimal places.

Profit Margin Investment Turnover ROI
Media Networks: fill in the blank 1 % fill in the blank 2 fill in the blank 3 %
Parks and Resorts: fill in the blank 4 % fill in the blank 5 fill in the blank 6 %
Studio Entertainment: fill in the blank 7 % fill in the blank 8 fill in the blank 9 %
Consumer Products: fill in the blank 10 % fill in the blank 11 fill in the blank 12 %

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