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Return on Investment The Walt Disney Company has four profitable business segments, described as follows: Media Networks: The ABC television and radio network, Disney channel,

Return on Investment

The Walt Disney Company has four profitable business segments, described as follows:

  • Media Networks: The ABC television and radio network, Disney channel, ESPN, A&E, E!, and Disney.com
  • Parks and Resorts: Walt Disney World Resort, Disneyland, Disney Cruise Line, and other resort properties
  • Studio Entertainment: Walt Disney Studios, which releases films by Pixar Animation Studios, Marvel Studios, Disney/Lucasfilm, and Touchstone Pictures
  • Consumer Products: Character merchandising, Disney stores, books, and magazines

Disney recently reported sector income from operations, revenue, and invested assets (in millions) as follows:

Income from Operations Revenue Invested Assets
Media Networks $6,625 $24,500 $35,899
Parks and Resorts 4,469 20,296 30,670
Studio Entertainment 2,980 9,987 17,154
Consumer Products 1,632 4,651 8,793

a. Use the DuPont formula to determine the return on investment for the four Disney sectors. Round Profit Margin, ROI to one decimal place and Investment Turnover to two decimal places.

Profit Margin Investment Turnover ROI
Media Networks
Parks and Resorts
Studio Entertainment
Consumer Products

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